| Abstract |
The rapid evolution of cyber threats and the exponential growth of data-driven applications have necessitated the advancement of predictive analytics techniques in cybersecurity and data science. Machine learning (ML) and deep learning (DL) have emerged as powerful tools for detecting, analyzing, and mitigating cyber threats while also enhancing decision-making processes in data science applications. This paper explores state-of-the-art ML and DL methodologies for predictive analytics, emphasizing their role in proactive security measures and intelligent data analysis. Traditional security approaches often struggle to keep pace with the increasing complexity and volume of cyber threats. The integration of ML and DL offers dynamic, adaptive, and automated solutions that can identify anomalies, predict potential attacks, and strengthen defensive mechanisms. Supervised, unsupervised, and reinforcement learning models have been widely adopted for various cybersecurity applications, including intrusion detection, malware classification, fraud detection, and threat intelligence. Meanwhile, DL architectures such as convolutional neural networks (CNNs), recurrent neural networks (RNNs), and transformers have demonstrated superior performance in feature extraction and pattern recognition, enabling advanced predictive analytics in cybersecurity. Beyond security applications, ML and DL play a crucial role in data science, enabling predictive modeling across diverse industries, such as healthcare, finance, and smart cities. Predictive analytics in data science leverages vast datasets to forecast trends, optimize decision-making, and drive innovation. However, challenges such as data privacy, model interpretability, adversarial attacks, and computational complexity must be addressed to ensure the reliability and ethical deployment of AI-driven solutions. This study presents a comprehensive review of the latest advancements in ML and DL for predictive analytics, examining their applications, benefits, and limitations. It also explores hybrid approaches that combine multiple techniques for enhanced accuracy and robustness. The paper further discusses emerging trends, including federated learning for privacy-preserving analytics, explainable AI (XAI) for model transparency, and quantum-enhanced ML for accelerated computations. Through extensive analysis and comparative evaluation, this research highlights the transformative potential of ML and DL in securing digital infrastructures and optimizing predictive analytics. The findings underscore the need for continuous innovation in algorithm design, data handling strategies, and cybersecurity frameworks to counter evolving cyber threats and maximize the utility of AI-driven predictive models. Ultimately, this study contributes to advancing the intersection of ML, DL, cybersecurity, and data science, paving the way for resilient, intelligent, and efficient digital ecosystems. Copyright © 2024 by Author/s and Licensed by JISEM. |
