| Abstract |
Saudi Arabic project NEOM has been announced in 2017 as a living laboratory and hub for innovation. Unlike same typology projects, the aim is essentially to produce a model of comprehensive sustainability for life quality and innovative work. The peculiarity of this massive initiative, consisting of 500 billion US dollars, is not just the implementation of new technologies within a new economic and architectural frame, but rather to set a up a new living model, underpinning an innovative modality to conceive the multifaceted aspects of the economy, the environment and the urban asset. The project is to be related to the particular nature of Saudi economy and society and their trend, which is a fundamental driver to identify the development factors of the initiative and to enable one to define a more general picture of the sustainability concept of the future urban development. This study focuses on identifying and analysing the features of the NEOM projects, with the aims to highlight those founding factors which might be developed further to define new sustainability models for urban economy and architecture. © 2022, The Author(s), under exclusive license to Springer Nature Switzerland AG. |